Why You’re Losing Ground in Search Results Pages

As promised in my post Reasons for Sudden Plunge in Blog Traffic I will be discussing the possible reasons for a sudden drop in search rank. I already wrote about this in the past but concentrated on FALSE ALARMS. However, what do

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you do when you find out that your search rank has indeed dropped? Just like finding out the reason for a decrease in traffic, the first thing you need to do is find out WHY. Major reasons could be: 1. spam – If you are a splog then you have most likely been discovered. However, your blog is legit then you need to check whether you’ve been hacked and spammed. If this is the case IMMEDIATELY take the steps to remove the spam and whatever malware the hacker might have installed in your blog. Report the incident to Google and other search engines and ask to be included in the index again (if you have been removed). They do know these things happen and actually manually right the wrongs when the case is justified. 2. competition – Check out which the competition that has been jumped you. There is a reason why your competition places better than you do in search results pages. Have they made improvements in their format, content and/or offerings? Does it look like they’re finally employing sound SEO? How does your blog compare to theirs? Try to figure out what’s working for them then make the necessary adjustments. Note though that I do not believe in reactionary techniques. It’s better to be better than your competition on the get go rather than keep on trying to chase after their success. 3. lack of SEO – Are you doing your own SEO? Do you even do SEO? If not then I have news for you: YOU NEED SEO. In this competitive atmosphere content is still king but without SEO no one will get to watch the king’s parade.

Music And Blogging

I love music – who doesn’t? For many people, music is an important part of their lives. Have you ever thought that musical elements can be applied to your blogging? I have to give credit for this thought to Hans over at Daily Blogging Tips. Let me share with you some of his ideas. He […]

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Improving Your Facebook Organic Reach in 2015


For those of you who have been involved in social media and online publishing for sometime you will no doubt remember the ‘good old days’ on Facebook when all you needed to do was post quality, relevant content on a regular basis to your Facebook business page and a large portion of your page’s fans […]

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How to Use Hashtags in Blogs


Blogging continues to evolve through time and as such, publishers and blog owners should keep abreast with the upgrades that are being made from time to time. Apart from updating their platforms, they should also look into other factors such as plugins and content. These steps are important in maintaining your site and attracting more […]

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Three Important Areas of On-Page SEO You’re Not Leveraging

SEO strategy

With all the aspects that can fall under the category of on-page SEO efforts, it can be a daunting and menial task to ensure that each and every page on your website has all its on-page SEO in top shape. But although this may not be your favorite part of managing your website, on-page SEO […]

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Are You Using Online Marketing To Its Full Advantage?


Online marketing is known payday loan by many names. One of them is digital marketing, and another that is really just a portion of this way of marketing payday loans online is social payday 2 media marketing. Online http://paydayloansnearmeus.com/ marketing has opened up a whole project payday reviews new, widely reaching, outlet for businesses to […]

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