Author Archive for Guru

Guru is the SEO persona of mother, blogger and freelance writer, Hannah Grace Gamis. She spends her spare time shuffling back and forth to doctors' offices, managing the household, watching movies, and developing her latest project the "Special Child", which she just doesn't seem to have any time for.

May | 13 | 2008

Tags for Traffic

Posted by Guru as Tips, Promotion, Syndication Want to increase traffic to your blog? I suggest you start tagging your entries. So what are tags exactly? In the blogging sense tags are simply word(s) you use to help classify/categorize your blog entry. For example since this post is about blogs promotion I can tag this as "blog promotion." Since I'll also mention a Technorati tags later I can also tag this as "Technorati." Since in the end this is all a blogging tip I can also include the tag "blog tips." So how can tags increase traffic to your blog? Tags can help increase your blog traffic by ...

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May | 09 | 2008

Comments or No Comments?

Posted by Guru as Blog Tutorial, Tips, Community Building Having a comment section on your blog is a good idea because it becomes a venue for interaction between you and your readers as well as between the readers themselves. However, if you remember having your very first blogs with no more than a handful of readers then you probably know how lonely a blog without any comment looks. When it comes to building up your blog traffic the bad news is that a lonely looking blog does not only feel somewhat disappointing to the blogger but also lessens the readers enthusiasm for the blog. Because of this a comment ...

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Apr | 18 | 2008

Books Every Online Marketer Should Read

Posted by Guru as Marketing and Search Optimization Plan on profiting from your blog? If you do you first need to realise that what you are doing is actually a form of online marketing. No matter what kind of blog marketing strategy you employ you will actually be marketing something through your blog in order to make a substantial revenue. That being said make sure you arm yourself with the knowledge needed in order to thrive as an online marketer and one of the best resource, though we love everything digital nowadays are still books. According to a 'micro survey' conducted by Joost de Valk (it's actually just ...

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Apr | 14 | 2008

Avoiding Becoming an Ad Spam Blog Part 3

Posted by Guru as Monetization, Tips To sum everything up I've written so far about avoiding being a spammy blog I would say that the key thing is making sure that you still provide quality content more often than sponsored posts. Quality control is the key. Now for the last instalment here are some tips on making sure of your blog doesn't turn spammy. 8. Have a criteria for products/services - Advertisers have a criteria for bloggers who can post about their product. In the same way you should also have a criteria so that you don't end up posting about products/services that are substandard. This criteria as ...

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Apr | 11 | 2008

Avoiding Becoming an Ad Spam Blog Part 2

Posted by Guru as Monetization, Tips, Writing 5. If you wish to simply dedicate a section of your regular entries to the product/service review/plug you can: put the sponsored section at the very end of the blog post. use a nice separator and clearly to delineate the sponsored part of the post from the regular content. You may even use a heading to indicate the start of the ad like "Money making time", "Products/Service I like", or "Useful stuff on the net". 6. Make sure that you only post ads/reviews about products and services that are actually relevant to you or your readers. You can urge them to try ...

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Apr | 07 | 2008

Avoiding Becoming an Ad Spam Blog Part 1

Posted by Guru as Monetization, Tips Time and again I've seen perfectly good blogs turn into nothing more than ad generators as the blogger gets hooked on the profit they make from sponsored posts. Like most people I couldn't help but be turned off by these blogs. However, having friends that make a healthy profit from consumer-generated ads I couldn't turn a blind eye on the benefit it brings to the many bloggers that participate in these programs. So instead of shooting them down I will be outlining some suggestions on how to make sure that your blog doesn't turn spammy. Here's my advice. 1. Resolve to ...

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Mar | 31 | 2008

Making Money Through Consumer Generated Ads

Posted by Guru as Monetization Features As I mentioned in my previous post today I will be suggesting some ways you can still profit by joining programs such as Pay Per Post and yet ensure that your readers don't get turned off. In my opinion the only way to really do this is by making sure that your blog entries stay the same quality (or improve in quality). This wouldn't be possible if you start spamming your own blog by churning out consumer-generated ads post after post. So the first thing to remember is to post ads in moderation. The truth is that while many bloggers ...

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Mar | 30 | 2008

Introduction to User-Generated Ads

Posted by Guru as Monetization Features One of the surest ways to earn money through your blog is by joining a program that allows you to blog about a products and/or services and be paid for doing so. This kind of blog advertising is called user-generated ads or consumer generated ads. They were popularized by Pay Per Post but now there are lots of other programs out there that you can join. The good thing about consumer generated ads is that is many programs you will be paid simply for writing a review about the product or for merely mentioning the product and linking to the ...

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Mar | 28 | 2008

Domain Name Game

Posted by Guru as Hosting, Tips I was reading Jimmy's post on having your own domain. I agree that having your own domain is a sign that you take your blog seriously or at least value your blog enough to spend a little money on it so you won't have a .blogspot or .wordpress domain. In the post Jimmy said that choosing your own blog domain could be a tool for SEO because you can opt to have your primary keywords in your domain name. Aside from the keyword factor though having your own domain also has other long term benefits including: reputation - While having ...

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Mar | 25 | 2008

SEO for Blogs: Content, Content, Content

Posted by Guru as Marketing and Search Optimization SEO is commonly done for websites but what if a client approaches you to optimise their blogs? Is there a difference? Will your knowledge for optimising websites come in handy? SEO for blogs uses the same concepts as ordinary SEO. This means that you should apply all that you know about SEO for the client. However, there are some key differences that you should be aware of so that you can do the best job possible. Blogs are of a different nature to websites. Blogs are different because they primarily exist not just to give information but also to solicit the attention ...

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As I mentioned in my previous post today I will be suggesting some ways you can still profit by joining programs such as Pay Per Post and yet ensure that your readers don’t get turned off.
In my opinion the only way to really do this is by making sure that your blog entries stay […]
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