Alt-Tags: For Spiders and the Visually Impaired

Lots of people underestimate the importance of Alt-Tags. Even though SEO experts time and again stress the importance of Alt-Tags many still do not bother with it at all, or if they use it, do not consistently do so. To be honest, I belong to the inconsistent group. Alt-tags ARE very important. SEO-wise the absence […]

Plain Wording and SEO

In my last post I talked about the importance of targeting your niche market by using more specific keywords. By using specific terms instead of just generic ones you are able to get more traffic from search users that these terms bring. In Mark Jackson’s article on “Optimizing Pages for New and Improved Search Engine […]

Addressing Duplicate Content: Part 1

We all know the dangers of duplicate content and how search engines can penalize you for duplicate content. In my post entitled “Strike that Page from the Index” I discussed one of the ways to address duplicate content and avoid being penalized for it. There I mentioned how you can block some pages from being […]

Single Big Blog vs. Numerous Niche Blogs? Or Both?

Over at Performancing, Ahmed Bilal posts about the argument between running one big blog about a wide array of topics, or numerous blogs that focus on specific niches. He presents the pros and cons to both. A single big site benefits from economies of scale, is cost-effective, allows for a focused use of resources, requires […]

Successful Link Baiting

Ok so we all know that you need a hook to be able to be successful at link baiting. However, I think it is still important that I expand a little on each hook, which I mentioned very briefly in my previous post. Informational hooks – Also usually referred to as resource hooks this will […]

A Quick Look at Some Successful Link Baits

Informative Hook Jennifer Laycock’s “Zero Cash, A Little Talent and 30 Days” Project Ok so it started with a forum post at SmallBusinessBrief and not a blog post. However the project gave rise to The Lactivist, which was proof that the project did work. The project became popular for several reasons: 1. The title is […]