Jul | 24 | 2007

Google OKs Underscores as Word Separators in URLs and More SEO Tips

Posted by as Blogging News, Linking, SEO Features, Tips
Be Sociable, Share!

    Still wondering if you should use dashes or underscores in your permalinks? Worry no more; Google considers both as legitimate word separators. This was announced by Google geek Matt Cutts at WordCamp 2007 yesterday among several other pearls of SEO wisdom he dished out to the WordPress crowd.

    I’ve written about the epic battle between Dashes (Hyphens, actually) vs. Underscores for your permalink format before, but it was an open-ended tale. This time, we have clear proof from Google itself that once upon a time underscores were shunned as a proper word separator; that is, a phrase separated by underscores such as blog_tutorials would not be parsed as two words containing blog and tutorials. But today, Matt Cutts confirms that this is no longer the case with this search engine’s algorithms.

    It’s petty when you really think about it, but I’m glad that case is closed, at least in the Google fanboys’ world. We haven’t actually been following the rules for Yahoo!, MSN, or even Ask. In the SEO game run by the big G, do we ever stop to think about that?

    The important thing to remember, though, is when you’ve come up with a formula for your blog’s permalinks, stick to it. Which means it’s best to change them early on, just after you’ve created your blog.

    That’s not all Matt Cutts discussed, though. CNet News, Climb to the Stars, and The WordCamp Report have all listed some sound whitehat SEO and webmastering advice from the specialist. Some of these are:

    • Put the name of your post before the name of your blog in the title tag.
    • Put your blog in a location other than the root of your domain. And call it “blog” not “wordpress”
    • It doesn’t matter if your URLs have file extensions like .php or .asp. Just don’t use .exe.
    • It doesn’t matter how many slashes you have in your URLs, i.e., how deep your links are.
    • Use at most 2-3 equal signs or parameters if you’re using dynamic URLs. They will be treat the same way as static URLs.
    • Use permanent redirects when moving to a new blog address and ask everyone to update their links.
    • Use either www or no-www, and either slash or no-slash.
    • Use Google’s Webmaster Console and Analytics!
    • META tags don’t matter as much.
    • Protect your wp-admin folder.
    • If you want to get into Google News, you should have at least multiple authors in your blog.
    • “Don’t worry about the algorithm too much, focus on compelling content.”
    • “If you’re buying/selling links, make sure they don’t affect search engines.”
    Be Sociable, Share!

      Related Articles

      Comment (1)

      One Response

      1. percybhem


        can i link this blog? magandang site to madamai kami matutunan.. thank you po


      Our Features
      • Design and Themes

        Benefits of turning you Instagram Photos into Twitter Background through InstaBG

        Internet marketing experts will tell you that using social media websites such as Twitter and FaceBook is one of the highly recommended tools to boost your website ranking and to boost your company sale. Twitter in particular has over twenty three millions members, which is why it is one of the best social media tools […]

        Read on
        More Design and Themes Features
      • Software and Widgets

        WordPress Plug-ins

        If you blog using WordPress and can’t do something that you want done like adding Sphere-related content at the end of your blog posts you might be surprised to find out that there are already plug-ins available that make it happen. To find good WordPress plug-ins all you need to do is search for “wordpress […]

        Read on
        More Software and Widgets Features
      • Reviews

        A Friend In Need

        I’m helping out my friends from the UA&P – IShareHappiness Blog Team. Whenever you feel pessimistic, angry, troubled, frustrated, and depressed – what have you – you need someone to talk to. Someone who could help you be more optimistic and help make you feel that there is hope. Sometimes it’s hard to talk to […]

        Read on
        More Blog Reviews
      • Monetization

        The Modern and Creative Design and Themes

        In order to design a website you can organize web design contests which are meant for the designers who are best in this field. This is one of the best way by which you can get the best designs and then you can pick any of them. You can use internet that is the ideal […]

        Read on
        More Monetization Features
      • Marketing and Search Optimization

        5 SEO Tactics That Are Utter Poison

        Search engine optimization (SEO) is an ever-changing beast. Some well-intended advice you got from a freelance techie might not be relevant anymore — in fact, it might even wreck your SEO rankings. It’s important to stay on top of trends, understand Google Panda, and maybe even start to dip your toes in LSEO (localized SEO). […]

        Read on
        More Marketing and SEO Features
      • Blog Resources




      Bloggy Awards

      Blogger Jobs