If you have a Web site, blog, audio/video content or even photos, you can offer a feed of your content as an option. If you are using a popular blogging platform or publishing tool like TypePad, WordPress or Blogger, you likely publish a feed automatically. Even other, non-blogging sites like social photo-sharing service Flickr offer feeds of content you produce that others can retrieve. There are also tools on the market that can help transform traditional web content into the right format for distribution.
FeedBurner’s services allow publishers who already have an RSS feed to improve their understanding of and relationship with their audience. Once you have a working feed, run it through FeedBurner and realize a whole new set of benefits.
Originally posted on November 16, 2006 @ 5:19 am
