Blogrolls and SEO

When it comes to updating the blogroll, whether to add new blogs or delete old ones, many bloggers actually never come around to doing it often enough. The reason for this is simple, if you have lots of blogs you like managing your linklist can be a headache. It’s one thing to subscribe through an […]

Search Marketing Expo – SMX West Registration Details

If you are interested in learning more about search marketing and would be somewhere near California this last week of February you’d better take the opportunity to attend the Search Marketing Expo. This year’s SMX West has something to offer to everyone from newbies in the search scene to experts. Newbies get to participate in […]

Blog Marketing and Marketability

Company blogs and blogger-produced ads have become a common marketing method. Blogs are everywhere and has such a far reach that not utilizing its potential as a marketing tool doesn’t make much sense – unless your target audience is strictly offline (and right now I can’t think of any target audience that with no online […]

Blog Performance: Goals Come First

Many bloggers blog for personal reasons. If your blog is a personal blog then this post isn’t for you. However, if your blog is a commercial one then you should make sure that you are aware of how your blog is currently performing. (Note: If you are a personal bloggers obsessed with your blog’s stats, […]

A Quick Look at Social Media Marketing

I have posted several times about the effectiveness of using social media as a marketing tool. Although social media marketing is nothing new I was reminded of how useful it can be after reading Roger Park’s post about the topic on the Yahoo Publisher Network blog. To summarize the important points of the post I […]

Learning SEO: A Continuous Process

The thing about SEO and anything to do with computers and the internet is that the industry they belong to is such a a vibrant one so that it evolves so fast. Search engines continuously refine their algorithm and look for ways to improve search and as they evolve ways of optimising websites and blogs […]